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No guru garbage. No recycled Twitter threads. Just useful stuff.
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BUILT FOR
FOUNDERS
ECOMMERCE TEAMS
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AGENCIES
BUILT FOR
FOUNDERS
ECOMMERCE TEAMS
MARKETERS
DEVELOPERS
OPERATORS
AGENCIES
We dig through the noise to bring you the most relevant ecommerce insights, opportunities and tactics, so you can spend less time scrolling and more time building.
01
Real tactics, stores, campaigns and ecommerce experiences worth stealing ideas from.
02
Shopify, AI, Meta, Google, Amazon, retention and technology, without spending your entire week keeping up.
03
Practical recommendations you can take back to your store Monday morning.
A community of people obsessed with making ecommerce better, not just talking about it.
JOIN THE CLUB →FREE • WEEKLY • ACTUALLY USEFUL
WHAT YOU'LL GET ———
⚡
Small changes that could make a big difference.
📈
Interesting acquisition and retention strategies.
💙
One ecommerce experience worth studying.
🤖
Ways ecommerce teams are actually using AI.
🛒
Updates that matter, and the ones you can ignore.
📄
Ads, landing pages, emails and UX ideas worth saving.
WHAT YOU'LL GET ———
⚡
Small changes that could make a big difference.
📈
Interesting acquisition and retention strategies.
💙
One ecommerce experience worth studying.
🤖
Ways ecommerce teams are actually using AI.
🛒
Updates that matter, and the ones you can ignore.
📄
Ads, landing pages, emails and UX ideas worth saving.
There are thousands of ecommerce newsletters. Most tell you what happened.
Ecommerce Club tells you what matters, why it matters, and what we'd do about it.

SAMPLE ISSUE ———
Stop running your store like it's 2023. 5 MIN READ
01 AI as an operator, not a copywriter
02 Give Claude Code access to your Shopify theme
03 Your AI needs context (meet CLAUDE.md)
04 Steal this prompt: the full theme audit
05 Before you install another app...
06 Your 10-minute Monday store check
READ ISSUE #001 →Ecommerce gets better when we figure it out together. Drop your email to join the community and see what founders, operators, marketers, developers and ecommerce teams are talking about inside the Club.
Shopify development, design, integrations, CRO, migrations, AI, analytics, or just a second set of experienced eyes. If you've got an ecommerce problem, there's a good chance we've worked through something similar.
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